The philosophy of collective wisdom is embodied in the crowdsourcing process. The Internet and today’s technology enables all voices to be heard—from the mainstream onesView More
Tag: marketing with books
Why Firms Should Encourage Their Executives and Managers to Get Involved Writing Books
Published books can be powerful marketing tools: firms should encourage their executives and managers to write relevant books about the challenges and opportunities in theirView More
Top 10 Reasons to Write a Book
10 great reasons why you or your company should write a book!